WU BIHU
Title：Professor
Research Direction: City and regional tourism planning and research, domestic and outbound tourist market studies, heritage and resort site planning and management, and tourism interpretation research.
Department:
Tel： 010-6257971
Fax：010-6257048
Email：tigerwu@urban.pku.edu.cn
Self Introduction
Professor and Director of the Center for Recreation and Tourism Research (CRTR), Peking University
Education and experience
Post-Doctoral Research and Training (1999), City and Regional Tourism Planning, Peking University at Beijing, China
Ph.D.(1996), Tourism Resource Development, East China Normal University at Shanghai, China
MS(1987), Tourism Geography, East China Normal University at Shanghai, China
BA(1984), Geography, East China Normal University at Shanghai, China
Work Experience
2002 - presentfull professor, Peking University
1997 - 2002Associate professor, Peking University
1992 - 1997Associate professor, East China Normal University
1987 - 1992Assistant professor, East China Normal University
Fund Project
1. Team Leader,A study on formation mechanism and development pattern of tourism complex around cities,a China National Natural Foundation aided Project(41271151), 2013-2016.
2. Team Leader, Multi-channel tourist mobility measurement, analysis and optimization, IBM GUP, 2012-2013.
3. Team Leader, Scenic Byways and Byway Recreational Facility Standards , China National Tourism Administration, 2011-2012.
4. Team Leader, Annual Report of China Tourism City Integrated Attractiveness 2011, China Tourism Association, 2011-2012.
5. Team Leader, Tourism Standardization System Design, China National Tourism Administration, 2008.
6. Research Team Leader, Best Tourism City of China: Standard and Implementation. China National Tourism Administration, 2007.
7. Research Team leader, Urban Residents’ Recreational Behavior and Spatial Structure of Attractions around Cities in China, a China National Natural Foundation aided Project（40371036），2004-2006.
8. Team Leader, Master Plan of Tourism Development for Chengdu City, Sichuan Province. Chengdu City Government. 2006.
9. Team Leader, Master Plan of Tourism Development for Wenzhou City, Zhejiang Province. Wenzhou CityGovernment. 2005.
10. Team Leader, Research on Tourism Group Development Strategies, Taijin Taida Hotel Group, 2005.
11. Team Leader, Research on Leisure Agriculture Development Policy and Strategy, Beijing Rural Development Commission, 2005.
12. Team Leader, Detail Planning of Tourism Development of the Grand Canal, Hangzhou City. Hangzhou Tourism Commission and Hangzhou Grand Canal Development Office, 2004.
13. Team Leader, Master Plan of Tourism Development for Xi’an City, Shaanxi Province. Xi’an City Government. 2004.
14. Team Leader, Master Plan of Tourism Development for Dunhuang City, Gansu Province. Dunhuang CityGovernment. 2004.
15. Team Leader, Master Plan of Tourism Development for Hangzhou City, Zhejiang Province. Hangzhou Tourism Commission. 2003-2004
16. National Team Leader, China Best Tourism City Standard Project, China National Tourism Administration and World Tourism Organization, 2001-2002.
17. National Socio-cultural Consultant, The Tourism Project Office for the "Two Mountains and One Lake Area" sponsored by UNWTO, Anhui, China. 2001.
18. Team Leader, Ji'nan City Master Planning for Tourism Development, Shandong Province. 2001.
19. Tourism Impact on Ecosystems and Socio-cultural Structures: Towards a Sustainable Tourism Development in China’s Ethnic Dai Nationality. A Purdue Faculty Global Initiative Grant. 2000.
Courses
Undergraduate course：Urban Tourism and Recreation Planning
Graduate course：Tourism Planning
Works outcomes
Textbooks:
1. Huang Xiaoting, Wu Bihu and Zhu Shuwei (eds.). 2014. 100 Cases in Tourism. Beijing: Renmin University of China Press.
2. Wu Bihu and Huang Xiaoting (eds). 2013. Introduction to Tourism (2nd ed.) Beijing: Renmin University of China Press.
3. Wu Bihu and Yu Qing (eds.). 2013. Red Tourism and Culture. Beijing: China Architecture and Building Press.
4. ‘Multi-way Urbanization’ Research Team, Peking University, 2013. Multi-way Urbanization. Beijing: China Architecture and Building Press.
5. Mimi Li and Wu Bihu (ed.). 2013. Urban Tourism in China. Routledge Taylor & Francis Group.
6. Wu Bihu and Yin Jun, 2012. Principles of Tourism Planning (Edition of traditional Chinese). Taipei: Cengage Learning.
7. Shen Han, Wu Bihu, Alastair M. Morrison, 2012. Cross-Culture Tourism In An Beyond Asia. The 3rd International Tourism Studies Association (ITSA) and 4th Tourism Outlook Conference Proceedings. Beijing: Beijing Art & Science Press.
8. Wu Bihu and Yu Xi, 2010. Principles of Tourism Planning (Edition of simplified Chinese). Beijing: China Tourism and Travel Press.
9. Wu Bihu, Yu Xi and Yan Lin, 2010. Urban Tourism Planning Study and Implementation Assessment. Beijing: China Tourism and Travel Press.
10. Wu Bihu and Huang Xiaoting, 2010. Planning for Leisure and Holiday Industry Development of Cities. Beijing: China Tourism and Travel Press.
11. Wu Bihu and Dang Ning (eds.), 2009. Mega Events and Urban Tourism: Proceedings of the Second ITSA Bi-Annual Conference. Beijing: China Tourism and Travel Press.
12. Wu Bihu, 2009. Tourism Research and Tourism Development. Tianjin: Nankai University Press.
13. Wu Bihu, Song Ziqian, et al. 2009. Introduction to Tourism. Beijing: Renmin University of China Press.
14. Wang Fang, Wu Huiliang, Zhu Zhenjun and Wu Bihu, 2009. Urban Landscape Architecture Planning Idea & Management Practice. Beijing: Peking University Press.
15. Guo Yujie, Wu Bihu and Yuping, 2008. Interpretative Master Planning (Chinese translation, written by John A. Veverka). Beijing: China Tourism and Travel Press.
16. Wu Bihu and Yu Haibo, 2008. Tourism Research Methods: Integrating Theory with Practice (Chinese translation, edited by Ritche, B.W., Burns, P. and Palmer, C.). Tianjin: Nankai University Press.
17. Wu Bihu and Song Ziqian (eds.), 2008. Tourism Development and Public Administration. Beijing: China Tourism and Travel Press.
18. Wu Bihu and William Feighery (eds.), 2006. Tourism and the New Asia: Implications for Research, Policy and Practice. Beijing: Tourism Education Press.
19. Wu Bihu, Wu Dongqing and Dang Ning, 2005. Tourism Planning: Basics, Concepts, Cases (Chinese translation, written by Clare Gunn and Turgut Var). Dalian: Dongbei University of Finance and Economics Press.
20. Zhu Hong, Dang Ning and Wu Dongqing, 2004. Hospitality and Travel Marketing (3rd Edition)(Chinese translation, written by Alastair M. Morrison). Beijing: Publishing House of Electronics Industry.
21. Tang Ziying and Wu Bihu, 2004. Tourism and Recreation Handbook of Planning and Design (Chinese translation, written by Manuel Body-Bovy and Fred Lawson). Beijing: China Architecture and Building Press.
22. Wu Bihu and Liu Xiaojuan, 1998 (1st ed.) and 2004 (2nd ed.). Cultural Landscape of China. Shanghai: Shanghai People’s Publishing House.
23. Wu Bihu and Yang Xiaolan, 2004. National and Regional Tourism Planning Methodologies and Case Studies. ( Chinese revision, written by WTO). Beijing: Publishing House of Electronic Industry.
24. Wu Bihu, 2001. Regional Tourism Planning Principles. Beijing: China Tourism and Travel Press.
25. Wu Bihu, 2000. Local Tourism Development and Management. Beijing: Science Press.
26. Wu Bihu, Xu Bin and Qiu Fudong, 1999. A Systematic Research on Domestic Tourism Market of China. Shanghai: East China Normal University Press.
27. Wu Bihu and Chai Yanwei (eds.), 1998. Regional Tourism Development and Management. Beijing: Oceanic Press, 1998)
28. Wu Bihu, Ding Jihua and Lou Jiajun, 1997. Popular Hotel Management. Beijing: CITIC Press.
29. Long Shengping, Wu Bihu and Shan Zhenglin, 1997. Investment Analysis for Real Estate Decisions (Chinese translation, written by Gaylon E. Greer andMichael D.Farrell). Shanghai: Shanghai People’s Publishing House.
30. Wu Bihu, 1996. A Systematic Study on Regional Geography of North Jiangsu Province in Historical Perspective. Shanghai: East China Normal University Press.
31. Wang Zheng, Wu Bihu, Ding Jinhong, Sun Yingshe, and Zhou Qingbo, 1993. An Introduction to Geographical Science. Beijing: Higher Education Press.
32. Wu Bihu, 1992. Recreation Geography (Chinese translation, written by Stephen L. J. Smith). Beijing: Higher Education Press.
Publications
published by English SSCI Journals and listed as the following:
1.Jinah Park, Bihu Wu, Alastair M. Morrison, Ye Shen, Li Cong and Mengjiao Li, 2016. The Tourism System Research Categorization Framework. Asia Pacific Journal of Tourism Research, 21(2016): 968-998. (SSCI)
2. Jing Li, Philip L. Pearce, Alastair M. Morrison and Bihu Wu, 2016. Up in Smoke? The Impact of Smog on Risk Perception and Satisfaction of International Tourists in Beijing. International Journal of Tourism Research, 18(2016): 373–386. (SSCI)
3. Shen, Y., Morrison, A. M., Wu, B., Park, J., Cong, L., and Li, M. (2015). Where in the world? A geographic analysis of a decade of research in tourism, hospitality and leisure journals. Journal of Hospitality & Tourism Research, 29, (SSCI)
4. Chi Tseng, Bihu Wu, Alastair M. Morrison, Jingru Zhangh, Ying-chen Chen, 2015. Travel blogs on China as a destination image formation agent: A qualitative analysis using Leximancer. Tourism Management 46(2015):347-358.(SSCI)
5. Li Cong, Bihu Wu, Alastair M. Morrison, Hua Shu & Mu Wang, 2014. Analysis of Wildlife Tourism Experiences with Endangered Species: An Exploratory Study of Encounters with Giant Pandas in Chengdu, China. Tourism Management, 40 (2014): 300-310.(SSCI)
6. Zhong, Lina, Leung, Daniel, Law, Rob, and Wu, Bihu , 2013. e-Tourism in China: A Review of the Chinese Language Literature. Asia Pacific Journal of Tourism Research, 18(5):464-482. (SSCI)
7. Lina Zhong, Bihu Wu and Alastair M. Morrison, 2013, Research on China's Tourism: A 35-Year Review and Authorship Analysis. International Journal of Tourism Research,17(1):25-34.(SSCI)
8. Rosalind Sia Juo Ling, Bihu Wu, Jinah Park, Hua Shu, and Alastair M. Morrison, 2013, Women’s Role in Sustaining Villages and Rural Tourism in China. Annals of Tourism Research, Vol. 43, pp. 634–638.(SSCI)
9. Lina Zhong, Daniel Leung, Rob Law, Bihu Wu and Jun Shao, 2013, An Application of the Capability Maturity Model for Evaluating Attraction Websites in Mainland China. International Journal of Tourism Research,16(5): 429-440. (SSCI)
10. Lu Liu, Bihu Wu, Alastair M. Morrison and Rosalind Sia Juo Ling, 2013, Why Dwell in a Hutongtel? Tourist Accommodation Preferences and Guest Segmentation for Beijing Hutongtels. International Journal of Tourism Research, 17(2):171-184. (SSCI)
11. Li Cong, Bihu Wu, Alastair M. Morrison & Kou Xi, 2013, The Spatial Distribution and Clustering of Convention Facilities in Beijing, China. Asia Pacific Journal of Tourism Research, 19(9): 1070- 1090. (SSCI)
12. Huang Xiao-Ting & Wu Bi-Hu, 2012. Intra-attraction Tourist Spatial-Temporal Behavior Patterns. Tourism Geographies, 14(4): 625-645. (SSCI)
13. Bihu Wu, Honggen Xiao, Xiaoli Dong, Mu Wang & Lan Xue, 2012, Tourism Knowledge Domains: A Keyword Analysis, Asia Pacific Journal of Tourism Research, 17(4): 355-380.(SSCI)
14. Bihu Wu, Lan Xue, Alastair M. Morrison, and Xi Y. Leung, 2012, Frame Analysis on Golden Week Policy Reform in China. Annals of Tourism Research,39(2): 842–862.(SSCI)
15. Leung, Xi Yu; Wang, Fang; Wu, Bihu; Bai, Billy; Stahura, Kurt A.; Xie, Zhihua. 2012. A Social Network Analysis of Overseas Tourist Movement Patterns in Beijing: the Impact of the Olympic Games. International Journal of Tourism Research, 14(5): 469-484.(SSCI)
16. Li Mimi, Wu Bihu and Cai Liping, 2008, Tourism development of World Heritage Sites in China: A geographic perspective. Tourism Management, 29 (2): 308-319. (SSCI)
17. Wu Bihu and Liping Cai, 2006. Spatial modeling suburban leisure in Shanghai. Annals of Tourism Research, 33(1): 179-198.(SSCI)
Wu Bihu, Zhu Hong, and Xu Xiaohuan, 2000. Trends in China’s domestic tourism development at the turn of the century. International Journal of Contemporary Hospitality Management. 12(5): 296-299. (SSCI)